Keeping abreast of the latest news and trends in digital marketing can be an extremely tricky task, with the landscape continuing to evolve at a rapid rate.
While the internet is awash with websites and blogs claiming to be the ‘go-to’ resource in the industry, it is fair to say that many of them lack both quality and reliability.
However, sites such as SportsHabit are hugely informative, providing readers with a much greater understanding of digital marketing terms and updates from across the sector.
Numerous other online outlets provide a trustworthy service, so read on as we highlight some of the best digital marketing news sites to follow in 2021.
Marketing Land
Marketing Land covers all aspects of the digital marketing industry alongside its sister publications – Search Engine Land and MarTech Today.
It provides readers with breaking news, feature announcements, industry trends and product changes on popular platforms used in the sector.
The site also features articles submitted by experts across a variety of disciplines, many of which contain strategies you can adopt to improve your marketing activities.
With webinars, research reports, white papers, live events and more, Marketing Land is undoubtedly one of the most informative sites you can visit.
SEM Post
Launched in 2014, The SEM Post has since gained a reputation for being an outlet that repeatedly breaks the news about the latest developments in digital marketing.
The site was founded by Jennifer Slegg, a respected expert in search engine marketing who has almost 20 years’ experience in the industry.
Slegg is a regular speaker at events such as Pubcon, SMX, Brighton SEO and State of Search, and is widely recognised as being ‘in-the-know’ when it comes to marketing.
The SEM Post also features contributions from hand-picked experts who share their advanced tips and techniques on everything relating to search marketing.
Moz
Moz is firmly established as one of the leading names in the digital marketing industry, and the site’s top-class content is always well worth checking out.
Founded in 2004, Moz was originally a blog and online community where some of the world’s first SEO experts shared their research and ideas.
The site was responsible for launching the Beginner’s Guide to SEO and a Search Ranking Factors study, both of which positioned Moz as experts in the field.
Moz still has a heavy focus on SEO, but also incorporates other elements of digital marketing to make this a truly unmissable site.
Media Post
MediaPost is an integrated publishing and conference company which provides a wide range of resources for media, marketing and advertising professionals.
It is established as one of the most influential sites in the industry, providing news, blogs and directories designed to help readers improve their marketing output.
Featuring breaking news, future insights, research and more, MediaPost is a hugely informative resource for anyone interested in digital marketing.
The site also offers a subscription package that provides access to exclusive content, discount on conferences, enhanced search functions and more.
Digiday
Digiday offers a global view of media and marketing and tackles the truths in technology’s disruption of these industries.
Although the site publishes content every day, it takes a ‘quality over quantity’ approach, meaning that what you read will always be informative.
Digiday also features ‘The Confessions’, where it trades anonymity for honesty to get an uncensored look at some of the main issues impacting the digital marketing sector.
The site also runs awards programs which recognise innovation, creativity and excellence in the fields of publishing, content marketing, advertising, advertising technology and video.
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