Foxnews made a survey. In recent years, with the rapid economic development, the wig product market has been expanding. Recently, relevant data shows that the market of the wigs has maintained a growth rate of more than 20% for six consecutive years. It is expected to be 2023, the size of the market throughout the year will reach $7.43 billion.
Wigs have become fashionable products, and Young consumers are increasing.
A reporter in Washington researched several markets specifically for wigs. In a wig shop with a century-old history, the staff said, “Current wigs are mainly divided into two categories: hair bundles and undetectable lace wig. The materials are real human hair and chemical fiber hair. The price also ranges from a few hundred dollars to a few thousand dollars.”
According to experts, the original positioning of the population was basically 50 and 60 years old. Now, this part of the group of young people over 20 years old has increased.
In addition, Not only people with less hair like to buy wigs but also people who like to create different styles to buy wigs. Some black ladies buy ten wigs at once to create different styles.
The more famous wig brands on the market include Mayvennhair, Luvmehair, Indique, Nadula.